E-learning: New Source Of Revenue For Publishers On The Internet

With microcontent, exam contents become Goldeseln Aachen, September 15, 2010 In the information age decreases more and more the attention span of pupils, students and trainees. Because every day, thousands of information on them ROAR no wonder. This goes so far that textbook publishers will need to cut school books to reach the young target group with their learning. Robert A. Iger often says this. Especially online publishers find it hard for years to profitably use their literature. Usually the online offerings are limited to only add-ons”, which are subsidized by ads revenue. Now even these sales dwindle. allowing publishers to the part must complete set online services. Existing Web concepts as solution costs down, revenues up: the solution for publishers lies dormant in the network.

A prime example of this is the learning platform for digital flashcards. The young startup from Aachen offers educational content as microcontent (knowledge bite) and already counts more than 23,000 registered users. The principle: Online and mobile learn in the question-answer mode for the exam tomorrow. CoboCards did it already, several publishers in the education of the innovative concept of MicroContent”to convince and to win as a partner for themselves. Their contents are high quality cards in the pool of the platform significantly as tested”marked.

Last but not least, the Publisher of learning media has become”, whose competence in the Chamber of Commerce exam preparation is connected to the E-learning platform. All publishers aims to reduce the error rate and the resulting cost of printed educational content, but at the same time stimulate sales. Instead but bear development risks of its own learning platform, it provides the content now on CoboCards in form of MicroContent. Sigrid Ebert, owner of the publishing house for educational media, is happy to have found a suitable distribution model in the network: I wanted to get even longer away from the costly business of paper maps and digital distribution. CoboCards offers an innovative and also for older specimens an easy to use application. Your system works and has many users. Why so reinvent the wheel?” CoboCards CEO Ali Yildirim: The Publisher has the expertise and the content. We the working application and the expertise in the Internet. The strength of this combination leads to profit on both sides.” In a further step CoboCards wants to offer its application as a white-label, so that publishers can act completely independently. About CoboCards CoboCards was launched in January 2009 by Tamim Swaid, Jamil Soufan and Ali Yildirim headquartered in Aachen in life. CoboCards will highlight the advantages of micro learning (Microlearning) and pushes it in the age of collaboration. United as first, Internet-based and collaboratively usable learning platform for microcontent CoboCards learning with the advantages of Web of 2.0 primary objective is providing an intuitive platform, on which can be learned alone or in a team and taught. All learning processes take place online, there is no local installation required. Users can create virtual learning maps correct, comment on and ask online each other off. In addition, there is the mobile addition for the Apple iPhone and all Google Android devices.